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How a UK marketing agency replaced 5 Tools with one powerful project management software
Choosing the right project management software for your marketing agency is crucial, especially in regulated industries such as pharmaceuticals. Social Elements, a UK-based agency led by experienced pharma-industry professional Lisa Kyriacou Faulks, faced an internal challenge that many fast-growing teams will recognize: having too many tools, too much admin, and not enough clarity. This is…
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Top 11 AI Tools Every Creative Agency Needs in 2025
Creative agencies today juggle multiple projects, deadlines, and client expectations. The pressure to deliver exceptional results while keeping operations smooth has never been higher. AI tools are no longer a luxury – they’re a necessity for creative agencies that want to optimize workflows, reduce time spent on repetitive tasks, and gain deeper insights into campaign…
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Why Agencies Choose Allfred: A Game-Changer for Project Management
When it comes to project management software, agencies have plenty of options. But why are top creative agencies switching to Allfred? We analyzed real feedback from agency leaders on LinkedIn and found five key reasons why Allfred is their go-to project management software. Whether you’re struggling with fragmented tools, time tracking, or budget control, Allfred…
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10 Steps to Ad Campaign: How Agencies Bring Ideas to Life
Crafting ad campaign is like orchestrating a symphony. Each part, from the initial concept to the final execution, needs to harmonize perfectly to create something memorable and impactful. But what exactly happens behind the scenes at an ad agency? How do these creative powerhouses turn an idea into an ad campaign that captivates audiences and…
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Boosting Profits with Powerful Revenue Analysis In Your Agency
Revenue for each marketing agency is like fuel for a car. It powers the engine, propels the vehicle forward, and, when it’s high-quality, ensures a smooth and efficient ride. But to keep the car running smoothly and avoid breakdowns, you need to know the quality and composition of your fuel. That’s where revenue analysis becomes…
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Advertising Agency Hourly Rates: A Comprehensive Guide for Agency CEOs
As an agency founder and CEO with 20 years of experience, I’ve learned a thing or two about setting hourly rates. Here’s a comprehensive guide to help you set competitive rates that cover your costs and allow you to grow your business. Factors to Consider When Setting Hourly Rates Agency reputation and experience: More established…
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Why Do Creatives Hate Time Tracking and What to Do About It In Your Agency?
As a former creative director and an advertising agency co-owner, I know the importance of time management. We have tight deadlines to meet, and we need to be efficient with our time to deliver the work. However, I also understand why many creatives have an aversion to time tracking. After all, creativity is a fluid…
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7 Steps to Perfecting Capacity Planning for Creative Agencies
In the bustling world of creative agencies, timely project delivery while ensuring a balanced workload is a delicate juggle. With tight deadlines, changing client needs, and dynamic team roles, the importance of effective resource planning cannot be emphasized enough. What actually is resource planning? Capacity planning, in the realm of agency management, is the strategic…
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Marketing Consultant Job: Skills, Responsibilities, and Power Tools
Standing out from the crowd requires more than just a knack for SEO or a flair for social media. It demands a unique blend of skills, a dash of creativity, and a relentless drive for results. But what exactly sets a successful digital marketing consultant apart from the rest? Let’s peel back the curtain and…
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Transform Your Workplace: Unlock the Power of Agency Project Management Principles
With the right mindset and strategies in place, you can revolutionize your workplace for the better. It doesn’t require a drastic overhaul of existing methods or a large investment in new technology. All you need are some tried-and-true project management principles that anyone can use to breathe life into their project team workflow. 📚 In…
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An Ideal Marketing Project List: How to Create One? [Checklist]
![An Ideal Marketing Project List: How to Create One? [Checklist]](https://blog.allfred.io/wp-content/uploads/2023/05/checklist.jpeg)
It’s time to break free from the chaos and start crushing your goals with an ideal project list. Simple, quick, and effective. Without wrapping yourself up in a web of deadlines and uncompleted tasks. So, prepare project details, make yourself a cup of coffee (or tea), and take over the world of organization and productivity.…
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10+ Strategies to Overcome Agency Project Management Issues
Many seasoned project managers at bustling ad agencies face the ever-challenging beast of project management issues. They all know that taming this creature requires skill, knowledge, and perseverance. And as they embark on their journeys to conquer these challenges, they discovered quite a few powerful strategies that would help them lead their teams to success,…